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Gamification: A key determinant of massive open online course (MOOC) success
Aparicio, Manuela · Oliveira, Tiago · Bacao, Fernando · Painho, Marco

PublishedJanuary 2019
JournalInformation & Management
Volume 56, Issue 1, Pages 39-54
CountryPortugal, Europe

ABSTRACT
Massive open online courses (MOOCs), contribute significantly to individual empowerment because they can help people learn about a wide range of topics. To realize the full potential of MOOCs, we need to understand their factors of success, here defined as the use, user satisfaction, along the individual and organizational performance resulting from the user involvement. We propose a theoretical framework to identify the determinants of successful MOOCs, and empirically measure these factors in a real MOOC context. We put forward the role of gamification and suggest that, together with information system (IS) theory, gamification proved to play a crucial role in the success of MOOCs.

Keywords e-learning · gamification · information systems · massive open online courses · MOOC · MOOC Success model

ISSN03787206
RefereedYes
Rights© 2018 Elsevier B.V. All rights reserved.
DOI10.1016/j.im.2018.06.003
URLhttps://doi.org/10.1016/j.im.2018.06.003
Export optionsBibTex · EndNote · Tagged XML · Google Scholar


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