The OER Knowledge Cloud makes use of cookies. By continuing, you consent to this use. More information.
Measuring the success of scaleable open online courses
Klobas, Jane E.

PublishedNovember 2014
JournalPerformance Measurement and Metrics
Volume 15, Issue 3, Pages 145 - 162
PublisherEmerald Group Publishing Limited

ABSTRACT
Purpose
– The purpose of this paper is to propose measures of online open course success for non-commercial institutional providers of massive open online courses (MOOCs) and other scaleable open online courses (SOOCs).

Design/methodology/approach
– The measures are derived from the characteristics of open online courses, existing knowledge about open online course providers and users and their motivations, and current practice in MOOC evaluation and data analytics.

Findings
– Current practices for evaluation of open online courses are dominated by MOOC analytics which provide insights into user demographics and behaviour with some implications for evaluation of reach and course design but leaving many unknowns. Measures for evaluation of success at the institutional level can be derived from institutional goals for open online courses. Success from the point of view of teachers and technical teams involved in design, development and delivery of open online courses can be derived from team members’ expectations, resources and satisfaction as well as measures of cost and effort compared to budget and benchmarks. Users are classified as registrants (information seekers, window shoppers, samplers), downloaders and participants (starters, partial participants and full participants who are further divided into auditing, active and certificate takers); different measures are appropriate for each group.

Practical implications
– Practitioners and researchers must consider a variety of levels and indicators of success to adequately evaluate open online courses. Tables in the text propose measures, methods, timing and roles.

Originality/value
– This is the first published paper to take a holistic view of open online course evaluation and propose detailed measures.

Keywords e-learning · evaluation · MOOC · open online courses · SOOCs · success measures

ISSN1467-8047
RefereedYes
DOI10.1108/PMM-10-2014-0036
Other informationPerformance Measurement Metric
Export optionsBibTex · EndNote · Tagged XML · Google Scholar



AVAILABLE FILES
PMM-10-2014-0036.pdf · 262.6KB121 downloads



Viewed by 45 distinct readers




CLOUD COMMUNITY REVIEWS

The evaluations below represent the judgements of our readers and do not necessarily reflect the opinions of the Cloud editors.

Click a star to be the first to rate this document


POST A COMMENT
SIMILAR RECORDS

Ascertaining the relevance of Open Educational Resources by integrating various quality indicators
Sanz, Javier; Dodero, Juan Manuel; Sánchez, Salvador
The aim of the open educational resource (OER) development movement is to provide free access to high quality educational materials in repositories. However, having access to a large amount of educational materials does ...
Match: e-learning; evaluation

Massive open online courses for Africa by Africa
Oyo, Benedict; Kalema, Billy Mathias; Conrad, Dianne; McGreal, Rory
Africa is known for inadequate access to all sorts of human needs including health, education, food, shelter, transport, security, and energy. Before the emergence of massive open online courses (MOOCs), open access to ...
Match: e-learning; MOOC

MOOC, OER e l’approccio “flipped classroom”: due case study di transizione in ambito scolastico e aziendale
Sancassani, Susanna; Casiraghi, Daniela; Corti, Paola; Trentinaglia, Nicoletta
La portata innovativa dei MOOC non esaurisce la sua rilevanza nell’ambito dei processi di apprendimento che si svolgono in rete. Uno dei principali obiettivi che ha mosso grandi università quali Stanford o MIT ad ...
Match: e-learning; MOOC

MOOCs: A learning journey
Smith, Becky; Eng, Min; Cheung, Simon K. S.; Fong, Joseph; et al.
MOOCs (Massive Open Online Courses) have been radically changing the direction of online education in the last few years. Although sharing many common features, there has been an emergence of two distinct varieties of ...
Match: e-learning; MOOC

Gamification: A key determinant of massive open online course (MOOC) success
Aparicio, Manuela; Oliveira, Tiago; Bacao, Fernando; Painho, Marco
Massive open online courses (MOOCs), contribute significantly to individual empowerment because they can help people learn about a wide range of topics. To realize the full potential of MOOCs, we need to understand ...
Match: e-learning; MOOC

MOOCs and academic libraries: a chance or a problem? An overview
Testoni, Laura
Massive open online courses(MOOCs) are online courses free and open to anyone: the MOOCs enrollement is essentially unlimited. Purpose of this essay is to offer an overview on the debate about the development of the ...
Match: e-learning; MOOC

Indicators of pedagogical quality for the design of a Massive Open Online Course for teacher training
Aleman de la Garza, Lorena; Sancho Vinuesa, Teresa; Gomez Zermeño, Marcela Georgina
Massive Open Online Courses (MOOCs) have generated high expectations and revolutionized some educational practices by providing open educational resources for reference, usage and adaptation; therefore, their ...
Match: evaluation; MOOC

E-learning, B-learning, M-learning and the technical and pedagogical aspects on the new platform trends as massive open online courses
da Silva, Viviane; de Souza, Ranniery
This article is based on the doctoral research conducted at the University of Minho in Education with specialization in Educational Technology, the research presents the technical and pedagogical aspects of e-learning, ...
Match: e-learning; MOOC

Starting MOOCs in African university: The experience of Cadi Ayyad University, process, review, recommendations, and prospects
Jouicha, Abdellah Idrissi; Berrada, Khalid; Bendaoud, Rachid; Machwate, Said; et al.
The increasing number of enlistees claiming their right to enroll in the programs of African Universities and the limited number of Higher Education Institutions (HEIs) were the prime reasons of students overcrowding in ...
Match: e-learning; MOOC

E-learning, online education and open education: A contribution to a theoretical approach
Aires, Luisa
PORTUGUESE LANGUAGE ATTACHMENT ONLY Resumo O presente artigo resulta das reflexões desenvolvidas no âmbito do Observatório da Qualidade do Ensino a Distância e e-Learning sediado na Universidade Aberta e, ainda, da ...
Match: e-learning; MOOC